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Housing Hesitation
Rates are down, tours are up, but the housing market still refuses to budge

Splits and Caps Daily: Action for Agents
August 29, 2025
đ Market Move:
Hurry Up and Wait
Rates are hanging at 10-month lows (30-yr fixed: 6.56%), but the housing market feels like two people slow-dancing who donât actually want to be on the dance floor.
Pending sales? Flat.
Mortgage applications? Up.
Buyer tours? Up.
Confidence? Still in the gutter.
Why? Because affordability is still wrecked, sellers want yesterdayâs prices, and buyers donât trust tomorrowâs economy. Everyoneâs waiting for someone else to blink.
The Fed is likely cutting rates in September, but that doesnât guarantee mortgage rates will follow. Translation: the gridlock might drag through fall.
The small silver lining: Redfin and Zillow data show more metros tipping into âbuyerâs marketâ mode â especially in the South (Cape Coral, FL is buyer-heaven right now). For agents, that means fewer bidding wars, more negotiability, and actual leverage if your buyers are ready to pull the trigger.
Bottom line: The market isnât dead, itâs just⌠stuck. Which means opportunity exists for anyone willing to move while everyone else waits.
đQuote of the Day:
âA good plan violently executed now is better than a perfect plan executed next week.â â George S. Patton
đđ¤ Agent Poll
đ Fun Fact of the Day:
Man Cave: In Turkey, people discovered an entire underground city when a guy knocked down a wall in his basement. Instant âbonus square footage.â
đ Book Recommendation:
âBluefishingâ by Steve Sims â Steve Sims is basically the guy you call when you want to do something insane like have dinner at the foot of Michelangeloâs David, or get married by the Pope. His whole thing? Making the impossible⌠possible.
Bluefishing isnât a âbusiness bookâ in the boring sense. Itâs more like a playbook on how to stop acting like a normal person and start asking for what you actually want. Sims breaks down how he built a career out of bold asks, crazy connections, and delivering experiences nobody thought were even on the menu.
For agents, hereâs the takeaway: most people in your market are all playing the same game, with the same listings, the same scripts, the same âreach out if youâre looking to buy or sell.â The ones who stand out? Theyâre Bluefishing â doing the stuff that makes clients stop scrolling and say, âWait⌠you can actually do that?â
Bottom line: This book is rocket fuel for thinking bigger, asking bolder, and turning âno wayâ into âhell yes.â
Future-you is high-fiving present-you right now.



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