Jobs Jolt

A weak labor market just opened the door to cheaper mortgages

Splits and Caps Daily: Action for Agents

September 8, 2025

📈 Market Move:

Rates, Revisions, Relief

The August jobs report came in like a wet noodle: just 22k jobs added vs. 75k expected. Unemployment ticked up, past months were revised down, and suddenly everyone’s whispering the same thing—rate cuts are almost guaranteed this September.

Here’s the play: bad jobs = good rates. Mortgage rates dropped to 6.29% overnight, and real estate stocks actually popped while the rest of the market sulked. Why? Because cheap money is the steroid housing’s been waiting on.

The Fed’s basically cornered—cut rates and give homebuyers some breathing room, or risk watching affordability stay locked in a chokehold. The only wildcard? Inflation data next week. If that comes in hot, the Fed has a headache. If it’s chill, buckle up for cheaper mortgages this fall.

🌟Quote of the Day:

“Wealth consists not in having great possessions, but in having few wants.” — Epictetus

📊🤔 Agent Poll Results

On 9/5, we asked: Which tool would you never give up, even if someone tried to pry it from your CRM?

The results are in!

  • A) Zillow/Realtor.com leads: 0%

  • B) Social media ads manager: 14.3%

  • C) My email + text automation: 28.6%

  • D) Old-school: pen, paper, and a stack of business cards: 57.1%

Real estate…still a contact sport!

🎉 Fun Fact of the Day: 

Lava Lair: 🌋 In Iceland, some homes are heated entirely by underground volcanic steam. Zero gas bill — just don’t mind the occasional eruption.

📚 Book Recommendation:

“Daring Greatly” by Brené Brown — Most agents think the game is about looking polished, buttoned-up, “professional.” But let’s be real: people don’t trust perfect robots — they trust humans.

Brené Brown’s Daring Greatly is all about flipping the script on vulnerability. She argues that courage isn’t about putting on armor; it’s about showing up, flaws and all, and still taking the shot.

Why this matters for you: clients aren’t just buying a house — they’re buying you. When you admit the hard stuff, when you show the messy middle, that’s when people connect. That’s when trust forms. And in real estate, trust = deals.

So if you want to stand out in a sea of “perfect” Instagram agents, this book is your permission slip to stop faking it and start daring greatly.

The hard part is behind you — the fun part’s ahead.

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