Payout Parade

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Splits and Caps Daily: Action for Agents

October 6, 2025

📈 Market Move:

Billions Bonanza

Five more brokerages just joined the payout parade in the Gibson commissions lawsuit — adding another $40 million to the ever-growing settlement fund for home sellers. The newest entrants: Howard Hanna ($32M), William Raveis ($4.1M), EXIT Realty ($1.5M), and Windermere + Lyon ($2.1M).

If you’re keeping score, that brings total settlements north of $1 billion — with 17 others already finalized. Still standing in court: eXp, Weichert, and Berkshire Hathaway Energy (and Berkshire hasn’t blinked yet).

Why it matters:
Each new deal chips away at the uncertainty around commission lawsuits — but it’s also reshaping how brokerages think about compensation, cooperation, and compliance. The legal dust isn’t settled yet, but the message is clear: the old way of doing business is getting audited in real time.

🌟Quote of the Day:

“An investment in knowledge pays the best interest.” — Benjamin Franklin

📊🤔 Agent Poll Results

On 10/3, we asked: You’ve got a motivated seller who’s had their home sit on the market for 45+ days. You know they need to move, but traffic is dead. What’s your first move?

The results are in!

• A) Push a price cut and get it competitive: 70%

• B) Offer juicy buyer incentives (closing costs, rate buydown, etc.): 20%

• C) Go marketing maniac — new photos, video tour, boosted ads: 0%

• D) Tell the seller: “Patience, grasshopper.”: 10%

Time to make sure the price is right!

🎉 Fun Fact of the Day: 

Living Space: 🪐 NASA once owned a neighborhood in Houston — it sold homes to astronauts so they’d live close to Mission Control. “Commute to space” sounds dramatic until it’s just a 10-minute drive.

📚 Book Recommendation:

“How Will You Measure Your Life?” by Clayton Christensen — If you’re only thinking about sales numbers, commissions, or your next listing, pause for a sec. Christensen isn’t just talking business strategy—he’s talking life strategy. This book flips the lens: How do you measure success beyond the paycheck? Family, values, purpose, and the small daily choices that actually shape your legacy.

Read it if you want to be the kind of agent who wins deals and keeps your life from turning into one long regret. It’s a reminder that your “ROI” isn’t just in dollars—it’s in impact, relationships, and the story you leave behind.

Pro tip: Keep a notebook while reading. Christensen will make you ask uncomfortable but necessary questions… and that’s where the real growth happens.

Small wins today turn into giant wins tomorrow.

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