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Splits and Caps Daily: Action for Agents

May 20, 2025

📈 Market Move:

Building Beats Bureaucracy

At the T3 Leadership Summit, HUD Secretary Scott Turner came in hot: “Bureaucracy is the enemy of new home construction.” Translation? He’s going to war with red tape.

Here’s the play:

• Cut the red tape: Turner wants fewer hoops for builders, shifting control away from federal regulators and into the hands of local governments.

• Unlock land: He’s eyeing unused federal land (not parks, don’t panic) for residential development.

• Fuel investment: Expect a renewed push for Opportunity Zones to drive private money into overlooked communities.

• Do more with less: Even with a potential 44% budget cut looming, Turner says HUD is tightening up and getting lean — tracking every dollar, cutting inefficiencies, and focusing on results.

The big-picture vision? Less federal micromanaging, more local action, and an all-in push to make housing more affordable and accessible.

Bottom line: If Turner delivers, agents and investors could see faster builds, looser restrictions, and new areas heating up. Keep your eyes on where the land opens and the red tape closes — that’s where the deals will be.

🌟Quote of the Day:

"I never dreamed about success. I worked for it." — Estée Lauder

⚡ Quick Win:

Detail the Deal: Share a Deal Breakdown. No address, no names—just a quick breakdown: “Listed at $545k. Got 4 offers. Closed at $580k in 6 days. Here’s why it worked…” People love behind-the-scenes stuff. Position yourself as the deal architect.

🎉 Fun Fact of the Day: 

Laundry List: HOAs Once Banned Laundry. In the mid-1900s, some HOAs banned clotheslines — calling them “eyesores.” Because nothing says “neighborhood pride” like banning clean underwear.

📚 Book Recommendation:

“Keep Going” by Austin Kleon—This book is like a creative pep talk that slaps.

You ever feel like you're just grinding through the motions — posting, prospecting, selling — but creatively you're running on fumes? Kleon wrote Keep Going for that exact moment.

It's short, punchy, and full of stuff that makes you go: "Damn, I needed that." It’s not some “hustle harder” nonsense — it’s about how to stay sane, focused, and inspired when you're deep in the trenches.

Best part? You can read it in one sitting and actually remember what you read. It’s the kind of book you keep on your desk, not your shelf.

Bottom line: When the algorithm ghosts you, your pipeline's dry, and your brain is fried — Keep Going reminds you that showing up is the win.

The boring stuff is the stuff that works.

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Top investors are buying this “unlisted” stock

When the team that co-founded Zillow and grew it into a $16B real estate leader starts a new company, investors notice. That’s why top firms like SoftBank invested in Pacaso.

Disrupting the real estate industry once again, Pacaso’s streamlined platform offers co-ownership of premier properties – revamping a $1.3T market.

By handing keys to 2,000+ happy homeowners, Pacaso has already made $110m+ in gross profits.

Now, after 41% gross profit growth last year, they recently reserved the Nasdaq ticker PCSO. But the real opportunity is now, at the unlisted stage.

Until May 29, you can join Pacaso as an investor for just $2.80/share.

Invest before the window closes.

_{This is a paid advertisement for Pacaso’s Regulation A offering. Please read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals. Under Regulation A+, a company has the ability to change its share price by up to 20%, without requalifying the offering with the SEC.}