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Zillow Gets Flexed On
Lawyers say Flex is less ‘referral’ and more ‘rip-off’
Splits and Caps Daily: Action for Agents
September 19, 2025
📈 Market Move:
Monopoly Money
The same lawyers who went after NAR and bagged a billion in settlements just pointed their bazooka at Zillow.
The accusation? Zillow’s Flex program is basically a toll booth disguised as a friendly referral. Agents pay up to 40% of their commission back to Zillow, buyers don’t know, and everyone ends up paying more. Oh, and Zillow’s new “listing standards”? Plaintiffs say it’s a scheme to funnel sellers onto Zillow’s turf or else get punished.
The complaint calls Zillow a monopoly (they own 66% of online real estate eyeballs), and if this sticks, it’s not just bad press—it’s another Moehrl 2.0 moment that could reshape how online leads and commissions work.
Translation: First, NAR. Now, Zillow. The legal wrecking ball is swinging through the entire commission structure, and it’s not stopping anytime soon.
🌟Quote of the Day:
“Don’t worry about failure; you only have to be right once.” — Drew Houston
📊🤔 Agent Poll Results
On 9/19, we asked: If you could wave a magic wand and instantly fix ONE part of your pipeline, what would it be?
The results are in!
🧲 Leads pouring in (no more cold outreach): 100%
📅 Buyers actually showing up (goodbye ghosting): 0%
💰 Sellers pricing realistically (not Zillow-zombies): 0%
🏁 Deals closing faster (less contract limbo): 0%
Looks like we know what to ask Santa for this year!
🎉 Fun Fact of the Day:
Say Wat?: 🛕 Cambodia’s Angkor Wat is technically the largest religious structure in the world — and yes, it’s considered “real estate.” One building permit… 500 acres later.
📚 Book Recommendation:
“The Monk Who Sold His Ferrari” by Robin Sharma — Alright, here’s the deal: this isn’t some “cars are bad, go live in a cave” kind of book. It’s about a high-powered lawyer who literally drops everything — money, prestige, the Ferrari — after a health scare, and goes on a journey to figure out what actually matters.
It’s written like a parable, so it reads easy but punches hard. Think of it as a cheat code for perspective: success without fulfillment is basically failure in disguise. The book gives you a toolkit for dialing back the chaos and building a life that’s not just rich in dollars, but rich in meaning.
If you’re grinding 24/7 and secretly asking yourself, “what’s the point?” — this book is the slap in the face you probably need.
Every small move is proof you’re in motion.
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